Instagram Boots Ad Partner HYP3R for Reportedly Scraping Huge Amounts of User Data

Instagram has banned one of its owner Facebook’s official marketing partners, San Francisco-based HYP3R, after “a combination of configuration errors and lax oversight” on its behalf allowed HYP3R to scrape massive amounts of data on Instagram users, Business Insider reported on Wednesday. Read More >>

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We Regret to Inform You the Ad Regulator Has Deemed Anyone With 30,000 Followers a Celebrity

The Advertising Standards Authority (ASA), the UK’s independent industry self-regulation group, has officially determined the lower boundary for who counts as an internet “celebrity”: It’s anyone with over 30,000 followers on social media. Read More >>

A Coconut Water Brand Is Offering Free Piss on Twitter Because This Is the Future

When they looked to the future, some in the 20th century imagined wondrous technological advancements. Others foresaw a world of global totalitarian control. The future we ended up with, however, has had a little bit of both—plus a beverage company offering to send a hater some human urine on social media. Read More >>

Spotify Is Bringing Voice-Controlled Ads to Our Engagement Hellscape

I think most of us can safely agree that there are few things consumers want to engage with less than ads. We certainly do not want ads that require us to actively speak to them. But the future is now, baby! And if this sounds like hell, now might be a good time to upgrade your free Spotify subscription. Read More >>

Brave Wants to Destroy the Ad Business by Paying You to Watch Ads in Its Web Browser

A browser that works to free its users from pesky ads and pop-ups is rolling out an update to its platform with an opt-in setting to view ads in exchange for reward tokens, which can be used to either support their favourite websites or, in the future, be exchanged for things like hotel stays or gift cards. Read More >>

Pepsi Mercifully Spares Humanity From Its Space Billboards—for Now

If there is one thing no one needs, it’s additional spaces for brands to overwhelm humanity with even more advertising. But thanks to capitalism, the sky is evidently the limit. Read More >>

Sony Thinks it Can Sell More Phones With Special 21:9 Cinema Adverts at Vue

Most people can agree that Sony's mobile phones are pretty good devices. The only problem is that nobody is buying them, possibly because there are plenty of non-nerdy people out there that have no idea Sony still makes them. But the Japanese company is trying something new, in the form of special 21:9 adverts that will be playing in Vue cinemas across the UK and Ireland. Read More >>

The Weird Machine That Measured American Radio Audiences in the ’30s and ’40s

In the early days of radio broadcasting, there was no easy way to tell how many people were listening to the soap operas and prestige crime dramas, and, subsequently, how many were actually hearing the radio ads for tooth powder and name brand coal for your furnaceinformation that advertisers desperately wanted. Read More >>

The Annoying Posts in Your Facebook News Feed Will Soon Come With an Explanation Box

One of the enduring criticisms of Facebook is that the News Feed is a black box. Starting this week, however, the box will suddenly take on a shade of dark gray. Read More >>

Targeted TV Ads Should Be Illegal

Has the past decade of advertising innovation taught us nothing? Do we really need more devices tracking us and parsing us into ever-smaller quadrants of magnetisable products? If you ask Vizio, the answer is abso-fucking-lutely. The American TV manufacturing giant announced on Tuesday that it’s joined forces with some of the biggest media companies in the world to bring targeted ads to US television sets at the beginning of next year. Read More >>

Brazilian Carrier Comes Up With Tricksy ‘4.5G’ Logo – and Now It Might Get Fined

Yes, 5G is coming, but it’s definitely not here yet. Brazilian carrier Claro seems to by trying to get around that pesky fact with a sneaky “4.5G” marketing campaign that could result in fines for misleading advertising. Read More >>

Companies Halt YouTube Ads Following Reports of Commenter Paedophile Network

Companies are pulling their advertising campaigns from YouTube amid reports that a network of paedophiles is openly operating in the comments sections of videos of young children, Bloomberg reported Wednesday. Disney and Nestlé are among those who have reportedly yanked spending after a YouTube video surfaced the ongoing problem. Read More >>

Here are Those Lego Movie 2 Adverts We Talked About, In Case You Don’t Watch Live TV

Last Saturday ITV had a Lego-themed ad break, designed to help advertise The Lego Movie 2 and featuring a bunch of different brands. Well just in case you don't watch ITV, The Voice, or adverts, everything has been posted online for you to enjoy. Read More >>

The Lego Movie 2 is Taking Over ITV’s Ad Break This Saturday

The Lego Movie 2 isn't out until next week, but the marketing campaign is still working hard to try and get your bums in cinema seats. Now the film is set to take over an entire ITV ad break this weekend, complete with Lego versions of normal adverts. Read More >>

This 1996 TV Advert Predicted What Sports Would Look Like in 2020

What did people of the past think sports would look like in the 21st century? They imagined humans powerlifting an entire tonne, hurdles that pop up taller as you move along the track, and swimming relay races with “dolphin style” moves against wave machines. At least that was the idea in this 1996 TV ad for the Gatorade knock-off All Sport. Read More >>