Victoria’s Secret Goes High-Tech With Heart-Rate Sensor Bra

This bra from expensive underwear specialist Victoria's Secret is the company's first tech-aware bit of sporting lingerie, coming with embedded electrodes for connection to any of today's legion of heart-rate tracking sensors. Read More >>

This Ice Bra Is Designed to Fight the Fukushima Nuclear Catastrophe

These are Super Cool Bras, underwear full of a special gel engineered to remain "soft and supple even when frozen." It's been designed to fight the Fukushima atomic catastrophe, which has made Japan to shut down all of its reactors. Read More >>