smartphones
Reminder: It’s Not Cool To Exploit Your Fanbase, Honor

Phone brands know how valuable their audiences are. The dedicated Apple fanbase has been a large part of the firm's success, and OnePlus's almost obsessive community has propelled the little-known brand to international success in record time. So it makes sense to keep fans in the loop and give them backstage access whenever possible, to top-up their enthusiasm and keep them on board. Read More >>