google
Google Releases Standalone Lens App on Play Store

On Monday, Google’s Play Store released a standalone app version of Lens, its machine learning-powered tool for identifying objects captured by a device’s camera that comes integrated into the company’s search engine and virtual Assistant. Read More >>

photography
Watching Someone Make a Camera Lens From Scratch Explains Why No One Makes Camera Lenses From Scratch

The next time you complain about spending thousands of pounds on a precision camera lens, stop and think about all the all hard work that went into its design and creation. As camera maker Mats Wernersson reveals, were you to make a lens yourself, you’d be spending days ensuring every last component was flawless. Read More >>

cameras
This Telescoping Macro Lens Looks Completely Insane

A good photographer will do anything for a photo—and now that can even mean wielding a super long lens that looks like a teeny telescope. As ePhotozine reported from Photokina, Venus Optics is introducing this macro lens to keep photographers from getting too close to subjects Read More >>

photography
A Photo Editing Software Designed to Make Your Selfies Look More Attractive

Science has already proven that certain camera lenses can distort your face (so don’t worry if you just can’t seem to look right in photos), but there’s more that can go into your appearance in a selfie. For instance, the closer the camera is to your face, the larger your nose looks, the smaller your ears look, and the more slope that’s applied to your forehead. Read More >>

photography
Watch How Different Camera Lenses Can Make You Look Fatter

The camera really does add 10 pounds. Here’s a good look at the effect that different lenses and barrel distortion can have when it comes to making you look fat on camera. The GIF from Jim Zub starts by showing a person’s face with a 20mm lens and then goes all the way up to 200mm, you basically watch his face and hair expand right before your very eyes. Read More >>

VR
Microsoft Fits Oculus Rift With “Sharper” 3D Printed Lenses

Microsoft has released a 3D printer schematic for carving a new lens for Oculus Rift, claiming the headset's current lenses warp the worlds they portray and that its DIY alternative lessen the "lens distortion" seen by wearers. Read More >>

diy
How to Turn an Old SLR and Lens Into a Peephole

If you have a knackered old SLR lying around, are game for a project and fancy adding a little quirk to your front door, why not think about creating a photography themed peephole? Read More >>

rumours
Leaked Images Reaffirm Sony’s Smartphone Lens Camera Arrival

Sony has been as leaky as a sieve when it comes to its much-rumoured new Smartphone Lens Camera. Now, a full set of leaked press images offer more clarity than ever about what we can expect. Read More >>

google glass
Google Patents Glass System for Prescription Glasses Wearers

If Google could completely hide its Google Glass system within a normal pair of prescription glasses so we wouldn't have to worry so much about getting mugged or beaten up, we may be interested. Sadly, it looks like an obvious magnetic clip-on attachment is how it's going to be for prescription glasses wearers. Read More >>

design
A Lot of Cameras Are Going to Change in the Tiniest Way Possible

If you use a Sony or Fujifilm camera or Nokia phone or anything like that, you may notice a slight difference in future editions of your favorite camera and phones. The iconic Carl Zeiss imprint on the camera lens will now be just ZEISS. I guess they were growing tired of non photogs asking who the heck is Carl Zeiss? Read More >>

cameras
How Nikon Makes the Glass Inside Its Lenses

If you were ever curious about how Nikon managed to make the wonderful glass that capture beautiful pictures, well, it all starts with making the glass itself. This video gives you a peek inside the Nikon factories that make the glass and shows you the step by step process. Read More >>

animals
Watching This Polar Bear Smash a £1,500 Camera Lens Is Surprisingly Cute

This polar bear is probably a really big Nikon fan that just loves to destroy expensive things because he was caught chomping, throwing and smashing a Canon 70-200mm f/2.8 IS telephoto lens. It's pretty hilarious to see a giant polar bear play around with a camera lens, it looks like he tries to smoke it, drink it, eat it and even flick it. Read More >>

retromodo
The Insane Zoom Powers of the Legendary £48,500 Zoom-Nikkor 1200-1700mm Lens

Look at the insane zoom that £48,500 worth of glass got you in the 1990. It's the work of the Zoom-Nikkor 1200-1700mm f/5.6-8P IF-ED lens, 18 elements assembled in a body that looked like a shoulder-mounted missile launcher. Read More >>

retromodo
This Crazy 1970s Fisheye Lens Could Be Yours For £100,000

If you have a taste for wild fisheye shots, here's the ultimate lens. It's claimed that it can "see behind itself"; was made as a proof-of-concept for a trade show in 1970, and can be yours now. If you have £100,000 lying around, that is. Read More >>

photography
Explaining What the Hell F-Stop Is, and How It Can Change Your Photography

F-stop is to photography beginners what inorganic chemistry is to an MFA graduate: some kind of black magic that only makes sense to experts. That said, I'm sure plenty of seasoned photographers use f-stop numbers without knowing what they really mean, too. But no more, because this video explains the concept in a way that makes complete sense. Read More >>