Cadbury Loses Trademark Battle Over Wrapping Chocolate in Purple

The particular blend of purple that Cadbury uses to identify its Dairy Milk range may soon start appearing everywhere on the tempting chocolate aisle of shame, as the latest legal battle to protect the use of the colour has been decided in favour of Cadbury's enemies. Read More >>

Prince Purple is Now an Officially Recognised Colour

The particular blend of purple most favoured by legendary musician Prince is now on one official part of the colour spectrum, thanks to immortalisation in the professional charts administered by the colour guide experts at the Pantone Institute. Read More >>

22,000 People Agree to Clean Toilets for WiFi Because They Didn’t Read the Terms

Tim Berners-Lee, the father of the World Wide Web, listed his top worries for the future of his creation earlier this year. One of his biggest concerns is the increasingly dense terms of service agreements that companies ask users to sign. Now, a public WiFi company has demonstrated just how dangerous those complicated agreements can be by inserting absurd conditions that thousands of people unwittingly agreed to. Read More >>

This is the Official Colour of 2014

Pantone, the self-declared official body in control of the entire visible spectrum, has announced the colour of the year for 2014. You're looking at it. Read More >>

Why Facebook Is Turning Purple Today

If you see a lot of purple on Facebook tomorrow, don't worry, it's not because Facebook got hacked by Barneynonymous. Instead, Facebook and sites like Yahoo and Tumblr are turning purple tomorrow to take a stand against bullying. Read More >>

Apple Acknowledges iPhone 5 Camera Problem, Says You’re Holding It Wrong

After initially denying it, Apple has acknowledged the iPhone 5's purple flare camera problem in an email to a Gizmodo reader. Their solution: "Angle the camera away from the bright light source when taking pictures." Read More >>

Why Is This Squirrel Purple?

An American couple in Pennsylvania found a purple squirrel in their backyard. No one knows why it's purple. And it's really freaking purple. Read More >>