Far be it from us to tell the drinks experts at Lucozade Ribena Suntory what to do, but Jesus, this sounds like the worst thing to hit the drinks market since peach flavour Coke. Read More >>

I don't pay attention to football if I can help it, so being told that the new season is upon us is news to me. The people who care probably already know that, but what you don't already know is that Sky is willing to go to great lengths to have you hand over your money to watch sportball games on one of its own platforms. That's why the Now TV 10 month sports pass has had a 45 per cent price cut. Read More >>

As a lot of you will be aware, the BBC has been trialling live broadcasts in 4K HDR for a while now. Most notably it promised to stream various World Cup matches and all of Wimbledon with the enhanced picture to further test the capabilities of such high quality live broadcasts. The streams weren't without their hiccups, but that doesn't mean people were any less deterred. Read More >>

Over the summer, you might have spotted that the BBC has been quietly dipping its toe into Ultra-HD (UHD) waters. Following the successful iPlayer debut of Blue Planet II in UHD last Christmas, the corporation has more recently been offering the World Cup and Wimbledon’s Centre Court in UHD too - and according to recently released figures these events together totally 1.6m requests for UHD live streams on iPlayer. Read More >>

At times it may feel like rights holders are fighting a losing battle against piracy, especially given how easy it can be at times. But there are plenty of them leading the charge in the counter-attack, especially where sports are concerned. Premier League football is the biggest spectator sport in the world, and there's a lot of money to be made, so it's no surprise that the Premier League itself just got permission to continue blocking pirate sites during the 2018/19 season. Read More >>

Yesterday we brought you news that the World Cup seems to have led to a drop in traffic going to Pornhub. Or at least it did stop from countries that were playing a game at the same time. Weirdly, though, one of Pornhub's biggest competitors didn't seem to have that issue. In fact, according to XHamster it saw an increase in traffic from countries involved in the tournament. Read More >>

The Olympics are supposed to be a series of competitions that test the physical capabilities of the competing athletes. But increasingly, it seems like it’s become a competition over which athlete brings the best gear: be it highly-engineered running shoes, wetsuits, or sleds. So why shouldn’t track and field athletes be allowed to use a comically-monstrous slingshot cannon at the javelin event? Read More >>

Tomorrow is the next stage of the World Cup for England, where it's going to be going up against Sweden, and to celebrate that clash notorious furniture maze Ikea will be offering a special 'plate of two halves' meal deal. So anyone who orders a plate of Ikea's famous meatballs (or the veggie ball alternative) will also get a plate of fish and chips thrown in at no extra cost. Read More >>

The internet is a big part of our life, and people do spend an awful lot of time online, mainly on our phones but also on the old fashioned computer. Just like you are while reading this. But the internet isn't everything, and there are ways to pull people off the web and do real things in the real world. Like watching football. Read More >>

Jeremy Corbyn is a big fan of bank holidays. He can't stop suggesting that people take a day off work, to the point where I think he might have partially reversed his republican image if the government had given everyone an extra day off for Harry's wedding. In addition to the four extra bank holidays he's been promising since last April, Jeremy has suggested people get the day off work should England win the World Cup. Read More >>

When you think of football you probably think of a sport dominated by men, both on the field and in the stands. But that's not really the case. Despite the fact England is often considered a football-centric society, a new survey finds that's not the case. In fact quite a lot of people are big fat phoneys. Read More >>

A couple of weeks ago the BBC announced its next 4K TV trial would involve streaming Wimbledon in 4K HDR via BBC iPlayer - much like it's been doing with the World Cup. The difference was that Sky was also offering Sky Q customers the chance to watch later stages in regular 4K via the red button. Now Virgin is getting in on that action with Eurosport. Read More >>

Earlier this week England played a football match. They also won that football match, which made people start celebrating in such a ferocious manner you'd think they'd won the entire World Cup with that single winning goal. The police had to be called where I live, and I still can't work out whether it was because people had decided to celebrate by fighting or not. What we do know, however, is that winning the match was good for the country's many pubs. Read More >>

We're right in the middle of the World Cup at the moment, with the BBC running all sorts of tests as it live streams each of its matches in 4K HDR. While there have been reports of hiccups, especially during the first England game, the broadcaster has just announced it's going to be extending its trial. Now all of Wimbledon will be available in 4K HDR. Read More >>

It's a big time for 4K streaming on the BBC, since it's promised to stream all of its World Cup matches in 4K HDR. Well now it's just updated the iPlayer app for the PlayStation 4, meaning PS4 Pro owners can now watch the BBC's 4K content on their console. Assuming, of course, they have a 4K TV. Read More >>